5. Lawful bases for processing

 

Under UK data protection law, we rely on one or more lawful bases for processing personal information. The applicable basis depends on the purpose of the processing. 

​

• Contract: processing necessary to enter into or perform a contract with you, such as fulfilling an order. 

• Legal obligation: processing necessary to comply with a legal or regulatory requirement. 

• Legitimate interests: processing necessary for our legitimate business interests, provided those interests are not overridden by your rights and interests. 

• Consent: processing where we have asked for and received your consent, such as certain forms of electronic marketing or non-essential cookies. You may withdraw consent at any time, although this does not affect processing already carried out lawfully before withdrawal. 

​

6. Marketing 

​

Where required by law, we will send electronic marketing only where you have provided the necessary consent. Where the law permits another lawful basis, we may send relevant marketing on that basis. You can unsubscribe from marketing communications at any time by using the unsubscribe link in the communication or contacting us. 

​

Unsubscribing from marketing does not necessarily stop service messages relating to orders, accounts, security or other transactions. 

​

7. Cookies and similar technologies 

​

Our website may use cookies and similar technologies. Some are necessary for the website to operate, while others may be used for analytics, preferences or marketing. Where required, we will request your consent before placing non-essential cookies or similar technologies. 

​

For more information, please see our Cookie Policy. 

​

8. Who we share information with

 

We may share personal information with carefully selected third parties where necessary for the purposes described in this Notice, including: 

​

• ecommerce and website hosting providers; 

• payment service providers; 

• couriers and fulfilment providers; 

• email marketing and customer relationship management providers; 

• analytics, advertising and technology providers; 

• IT, cybersecurity and professional advisers; 

• accountants, auditors, insurers and legal advisers; 

• regulators, government bodies, courts or law enforcement where required or permitted by law; and 

• a buyer, investor or successor in connection with a proposed or completed business sale, restructuring, financing or similar transaction, subject to applicable law. 

 

We do not sell personal information to third parties for their own independent purposes. 

​

9. International transfers 

​

Some of our service providers may process personal information outside the United Kingdom. Where personal information is transferred internationally, we will take steps required by applicable UK data protection law, which may include relying on UK adequacy regulations or implementing appropriate safeguards such as the UK International Data Transfer Agreement or UK Addendum, where applicable. 

​

The countries and safeguards relevant to our actual service providers should be confirmed and documented before publication. 

​

10. How long we keep information 

​

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including to meet legal, accounting, tax, reporting and dispute-resolution requirements. 

​

Retention periods vary by category. For example, transaction and accounting records may need to be retained for longer than marketing information. We periodically review information and securely delete or anonymise it when it is no longer required. 

​

11. Security 

​

We use appropriate technical and organisational measures designed to protect personal information against accidental loss, unauthorised access, alteration, disclosure or destruction. Access is limited to people and providers who need it for legitimate purposes. 

​

No internet transmission or storage system can be guaranteed to be completely secure. If we become aware of a personal data breach that requires notification under applicable law, we will take the required steps. 

​

12. Your rights 

​

Subject to applicable legal conditions and exemptions, you may have rights including: 

​

• the right to be informed about how your personal information is used; 

• the right to request access to your personal information; 

• the right to request correction of inaccurate or incomplete information; 

• the right to request erasure in certain circumstances; 

• the right to request restriction of processing in certain circumstances; 

• the right to receive certain information in a portable format; 

• the right to object to certain processing, including some processing based on legitimate interests or direct marketing; and 

• the right to withdraw consent where processing is based on consent. 

 

To exercise a right, contact us using the details in section 1. We may need to verify your identity before responding. 

​

13. Automated decision-making and profiling 

​

We will update this section if we use automated decision-making or profiling that is subject to specific UK data protection requirements.  

​

14. Product testing, performance and sensitive information 

​

If we invite customers, athletes or teams to participate in product testing, we will explain at the point of collection what information is requested, why it is needed and how it will be used. 

​

We will not assume that consent to product testing gives us unrestricted permission to collect or use health information or other special category data. Where such information is processed, we will identify an appropriate additional legal condition and provide any information or consent mechanism required by applicable law. 

​

15. Children's information 

​

Our website is not intended for children unless expressly stated otherwise. If we knowingly collect children's personal information in circumstances where specific legal requirements apply, we will take appropriate steps to comply with those requirements. 

​

16. Third-party websites 

​

Our website may contain links to third-party websites or services. We are not responsible for the privacy practices of those third parties. We encourage you to read their privacy notices before providing personal information. 

​

17. Complaints 

​

If you have concerns about how we use your personal information, please contact us first so that we can investigate and try to resolve the issue. 

​

You also have the right to complain to the UK's Information Commissioner's Office (ICO), the supervisory authority for data protection in the UK. Further information is available at: https://ico.org.uk/

​

18. Changes to this Privacy Notice 

​

We may update this Privacy Notice from time to time to reflect changes to our business, website, technology, legal requirements or data-processing practices. We will publish the updated version on this page and update the "Last updated" date. Where required, we will provide additional notice of material changes. 

​

19. Contact us 

71-75, Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom 
Email: info@theseismicsolution.com 
Website: www.theseismicsolution.com  

​